Collaboration Model House Production Project

LOGOS HOLDINGS and Sapporo Gakuin University’s Faculty of Economics and Business have collaborated to address the “Gakuchika, student’s lack of practical experience” and create new value together.

LOGOS HOLDINGS INC. (Headquarters: Sapporo City, Hokkaido / President and Representative Director: Yuichi Ikeda), which mainly operates the custom-built housing business, has collaborated with the Faculty of Economics and Business at Sapporo Gakuin University and has launched a model house production project starting May 30, 2023, as part of our social contribution activities.

This project is designed to integrate students’ ideas and values into the model house-building process, such as market research, persona setting, concept planning, a proposal for layout, interior and equipment, marketing and advertising, and more.

Our marketing staff, interior coordinators, and designers will collaborate with students, the key figures of the coming generation, to incorporate their perspectives and creativity into the planning and design of the model house.

The proposed model house will be presented internally for approval. If approved, it is scheduled to be built around March 2024 and opened to the public.

Initially conceived to address the issue of “Gakuchika,” the student’s lack of practical experience during the COVID-19 pandemic, the project still holds significance in the post-pandemic era.

This year-long social contribution activity project, which includes 12 regular meetings, offers students job collaboration with the company, practical experience, and tangible success by letting them take the initiative and lead the production of a model house on their own.

This initiative also benefits us, allowing us to engage in a new form of homebuilding based on fresh perspectives, senses, and values.

We also plan to expand this project to other business areas further and collaborate with other universities and companies to cooperate with regional students and provide collaboration and practical experience.

Event Details:

Date: May 30, 2023 (Tuesday) 1:00 pm-2:30 pm (tentative)

Venue (In-Person):

Sapporo Gakuin University, New Sapporo Campus, Room 401, 4th Floor

(5-1-1, Atsubetsu-Chuo 1 Jo, Atsubetsu-ku, Sapporo City)

Contact:

LOGOS HOLDINGS INC., Marketing Department, Marketing Section, Esuke Tomita

JR Tower Office Plaza Sapporo, 16F, 2-5, Kita 5-jo Nishi, Chuo-ku, Sapporo City 060-0005

TEL: ;81-11-600-1300 (Main)

Reference: Main content of the 12 regular meetings (June 6 to November 7):

・Overview confirmation and start of market research and persona setting

・Presentation of market research results and persona, brainstorming

・Completion of persona setting and start of concept design

・Concept presentation and brainstorming

・Completion of concept design and input on layout

・Suggestions from design and interior coordinators

・Layout and interior coordination discussion

・The final decision on layout and interior. Decoration and exterior planning

・Executive presentation at the management meeting

・Input on advertising

・Advertising presentation and brainstorming

・Final confirmation of overall design and preparation of talk script (draft)

About Sapporo Gakuin University, Faculty of Business Administration

Location: 5-1-1, Atsubetsu-Chuo 1 Jo, Atsubetsu-ku, Sapporo City 004-8666

Representative: Kazuyoshi Katayama, Dean of the Faculty of Faculty of Business Administration